“To bring this to life with my closest friends, and offer the industry a purpose-built space to propel cannabis forward, is a dream come true.”
A state-of-the-art test kitchen in Vancouver’s Mount Pleasant neighbourhood will be cooking up new products and undertaking cannabis research.
The micro-processing and cannabis manufacturing facility has received City of Vancouver approval and will host on-site product testing and education events, according to a news release .
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West Blvd Cannabis (WBC) was founded by four friends and entrepreneurs and they believe the facility will create chances to conduct market research and product validation while they collaborate with other cannabis companies.
“We’re ecstatic to share this new facility with the Canadian cannabis industry. It’s been years in the making, and to finally be testing and developing unique products on-site feels surreal,” Connor McNamee, CEO of West Blvd Cannabis, said in a statement. “To bring this to life with my closest friends, and offer the industry a purpose-built space to propel cannabis forward, is a dream come true.”
The first brand from WBC, however, will feature dried flower and concentrates produced in partnership with local B.C. growers. Dubbed Choklit Park, after a Vancouver park that was built in 1970, the brand will bring high THC products (pre-rolls, concentrate joints, flower) to market.
A second brand of culinary cannabis infusions, including THC and CBD cooking oils, teas and gummies, is currently in research and development and is expected to launch in summer 2022.
Next month, the team will be looking to further develop its in-house brands, R&D and manufacturing capacity through a Series B funding round.
In addition to creating its own brands, the facility will also be used for private label manufacturing and packaging and labelling new infused products for Canadian brands.
The news will likely be welcomed by other epicureans in Vancouver, who have been working to make the city a destination for culinary cannabis delights .
Cannabis chef Travis Peterson told CBC in 2019 that the province’s culinary schools need to start putting cannabis on the menu if B.C. is to stay ahead of the curve.
“I see, two years from now, other countries will start to follow Canada’s lead,” Peterson said. “They’ll look at Canadians as the experts in this.”
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