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Who’s smoking cannabis in the U.S.? Here’s a breakdown

Oct 4, 2022 | Media Partners, The GrowthOp

This post is presented by our media partner The Growth Op
View the original article here.

There really is no “type” of cannabis user, at least not according to most recent studies

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If at a Pink Floyd light show, the odds are good that some nearby person is high. But what about when someone is at a grocery store, waiting in a procession for a college diploma or in a voting booth?

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Marijuana users come in all forms. They don’t all look the same, especially in today’s world where cannabis is much less associated with its burnout stigma that clung to it during the War on Drugs era.

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In fact, there really is no “type” of cannabis user, at least not according to most recent studies. Usage is up in many categories in the U.S., from Baby Boomers to young women.


  1. This Is Why People Continue To Smoke More Weed Than Cigarettes

  2. the gap between positive and negative views widen depending on whether or not the respondent in question has ever consumed weed. /

    Poll shows near even split among Americans asked if cannabis is good or bad for society

  3. Asked about his performance on decriminalizing cannabis, the percentages were less than complimentary. /

    Just 23 per cent of Americans say President Joe Biden has made good on promise to advance cannabis decriminalization

With many U.S. states and companies loosening laws and policies on work-related drug testing, the odds that perhaps one’s co-worker is a cannabis enthusiast may have gone up significantly as well.

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As this landscape of cannabis use continues to shift, here are some interesting findings as to who is consuming what marijuana these days.

No, cannabis users aren’t lazy stoners

The idea that cannabis consumers are unmotivated high school dropouts is a stereotype that is disappearing, mostly because it simply isn’t true.

According to a recent Gallup Poll, both college graduates and those without a college degree enjoy smoking weed in similar numbers. The poll results show that 12 per cent of college graduates say they consume marijuana while 18 per cent of non-graduates say they do so.

The authors of a June 2021 study wrote, “marijuana users are equal to or more likely to exercise than non-users,” adding that, “the commonly held perception that marijuana users are largely sedentary is not supported by these data on young and middle-aged adults.”

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So the idea that cannabis makes a person lose his or her ambition is not exactly a sound argument.

Democrats are more green than Republicans, at least for now

Per the aforementioned Gallup poll, 20 per cent of Democrats smoke cannabis while almost half that, 12 per cent, of Republicans say they indulge (with independent voters coming in between the two at 17 per cent).

The use percentage alone is likely not all that surprising, seeing how Democrats in power have historically been more supportive of cannabis legalization.

However, Republicans and Republican lawmakers are starting to come around to the idea of cannabis legalization, suggesting that perhaps in the not-too-distant future, Republicans may use, or at least support, cannabis as much as Democrats.

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Several studies, including one recent poll, suggest that support for cannabis legalization within the Republican party is on the rise. Republican candidates are even currently supporting and drafting cannabis legislation.

This means that in some U.S. states, people can vote for a Republican and vote for cannabis legalization at the same time. Times have certainly changed.

Baby Boomer pot use is booming

It may have taken several decades, legalization and a change in the general societal view of cannabis, but it seems as though Baby Boomers are finally starting to embrace cannabis use as they ease into becoming seniors.

“Consider that not even 10 years ago 0.4 per cent of adults 65 and older said they had used marijuana in the past year, and now it’s 10 times that at four per cent,” Benjamin Han, a School of Medicine professor at New York University told Reuters in 2020.

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Han was also lead author of a study published in JAMA Internal Medicine, which discovered the increased cannabis usage he mentioned.

While the Baby Boomers still do not consume cannabis nearly as much as younger generations, the increase means there is perhaps less of a wall between generations when it comes to weed use as some might think.

The future of cannabis is female

While many demographics have shown an increase in cannabis use, none have shot up recently as much as Generation Z women. “Year-over-year sales for Gen Z women, defined as those born in 1997 or later, grew the fastest in 2020 compared to any other cohort, at 151 per cent,” reported NBC News.

There are many possible reasons for this spike, including the ease and inviting atmosphere of cannabis retail facilities and the growing interest in using low doses of marijuana to treat anxiety and other conditions instead of prescriptions.

“The future of cannabis is female,” said Bethany Gomez, managing director at Brightfield Group.

The FreshToast.com, a U.S. lifestyle site that contributes lifestyle content and, with their partnership with 600,000 physicians via Skipta, medical marijuana information to The GrowthOp.

Subscribe to  Weekend Dispensary, a new weekly newsletter from The GrowthOp.

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