Danielle O’Beirne

Danielle O'Beirne

Director of Licensing & Strategic Initiatives, Auxly Cannabis Group, Inc.

Danielle specializes in strategic management has provided advice to corporations on procurement, marketing, pricing, IT and supply chain management. Prior to Auxly, Danielle played a key role on the Shoppers Drug Mart cannabis strategy team where she was responsible for ACMPR licensing and cannabis procurement initiatives for the enterprise. Danielle also has extensive experience launching new healthcare services to both patients and caregivers and gained pharmaceutical marketing experience from her time at GlaxoSmithKline where she worked on several blockbuster drugs in the respiratory portfolio.

Danielle has been invited as a guest lecturer to several Universities and Colleges including Ryerson, Western and Fanshaw, covering topics related to cannabis and healthcare strategy.

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