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Vancouver, BC – January 19–21, 2026

We look forward to hosting our next Grow Up Conference and Expo downtown at the Vancouver Convention Centre (East Building). Don’t miss out on one of Canada’s most impactful gatherings of growers, retailers, and cannabis brands, all under one roof.

A Conversation with Minister Popham:

Monday January 19 @ 10:15am

Executive Summit - Fireside Chat British Columbia’s move to bring cannabis under the Ministry of Agriculture and Food signals a major shift in how the sector is supported and regulated. Honourable Lana Popham joins Orville Bovenschen, President of Village Farms Canadian Cannabis, for a forward-looking conversation on cannabis as a core part of B.C.’s agricultural economy. The discussion explores new opportunities for producers, strengthened competitiveness, and B.C.’s leadership in sustainable, globally respected cannabis production.

Kevin Jodrey on the Next Decade of Cannabis

Monday January 19 @ 4:50pm

Executive Summit - Closing Keynote Kevin Jodrey draws on decades of experience to examine the future of cannabis - from genetics and terroir to global markets and long-term sustainability. A forward-looking session for executives focused on building resilient, quality-driven cannabis businesses over the next decade.

2026 Lifetime Achievement Award Recipients

Tuesday January 20 @ 2:45pm & 4:15pm

Congratulations to this year's recipients. Presented on the High North Main Stage Tuesday Jan. 20, 2026:
2:45 pm - Don Briere, Carol Gwilt, Jodie Giesz-Ramsay
4:15 pm - John Conroy

David Hume - BC Cannabis Regulator Insights & Priorities

Monday January 19 @ 11:00am

(Presentation) B.C. designed it’s cannabis framework to support a diverse legal sector that includes smaller scale operators. Seven years later, hear from the cannabis regulator on how these rules are working and provincial priorities for supporting a strong cannabis sector.

Join thousands of industry leaders at Vancouver 2026

January 19-21, 2026 Vancouver, BC 2,500+ Attendees

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