Honourable Mike Farnworth: Opening Remarks
Seed Exchange
We’re excited to introduce the Grow Up Seed Exchange, a unique platform for growers, breeders, and enthusiasts of all levels to network, share knowledge, and discover new and exciting cannabis genetics. Grow Up Seed Exchange is proudly sponsored by Alchemy Genetics, Nine Lions Genetics, Gastown Fire, 4plant Canada, Second Nature Genetics, Steel City Homegrown and more, The Seed Exchange’s mission is to encourage and promote collaboration and networking among cannabis professionals and medical growers passionate about collecting genetics. At the Grow Up Seed Exchange, you’ll have the opportunity to network, swap and collect a diverse collection of seeds and plants from reputable breeders and growers, showcasing their finest genetics on site! Whether you’re a seasoned professional seeking to expand your collection or a new homegrower hoping to learn the basics of growing and breeding, you will have a chance to find what you’re looking for at Grow Up’s Seed Exchange!
Guests attending the Grow-Up Conference & Expo 2023 are asked to complete a sign up sheet onsite to register for the Seed Exchange Networking Event*. Oct. 2 and Oct. 3 (2pm – 4pm)
Registering for this event grants participants: Access to the Breeders and Phenohunters and Seed Exchange Networking Event Gifts of premium quality feminized seeds to swap donated by our platinum seed sponsor, 4Plants Canada. Automatic entry in the sponsor giveaways which will take place during the Seed Exchange Networking Event after the Roundtable.
Seed Exchange
We’re excited to introduce the Grow Up Seed Exchange, a unique platform for growers, breeders, and enthusiasts of all levels to network, share knowledge, and discover new and exciting cannabis genetics. Grow Up Seed Exchange is proudly sponsored by Alchemy Genetics, Nine Lions Genetics, Gastown Fire, 4plant Canada, Second Nature Genetics, Steel City Homegrown and more, The Seed Exchange’s mission is to encourage and promote collaboration and networking among cannabis professionals and medical growers passionate about collecting genetics. At the Grow Up Seed Exchange, you’ll have the opportunity to network, swap and collect a diverse collection of seeds and plants from reputable breeders and growers, showcasing their finest genetics on site! Whether you’re a seasoned professional seeking to expand your collection or a new homegrower hoping to learn the basics of growing and breeding, you will have a chance to find what you’re looking for at Grow Up’s Seed Exchange!
Guests attending the Grow-Up Conference & Expo 2023 are asked to complete a sign up sheet onsite to register for the Seed Exchange Networking Event*. Oct. 2 and Oct. 3 (2pm – 4pm)
Registering for this event grants participants: Access to the Breeders and Phenohunters and Seed Exchange Networking Event Gifts of premium quality feminized seeds to swap donated by our platinum seed sponsor, 4Plants Canada. Automatic entry in the sponsor giveaways which will take place during the Seed Exchange Networking Event after the Roundtable.
Meet-n-Greet with Tommy Chong
Come meet Tommy Chong in the Atlantic Cultivation booth #504.
VIP Meet-n-Greet with Tommy Chong
Come meet Tommy Chong and have your morning coffee in the CANNA networking lounge. This is open to All Access, VIP pass holders and exhibitors ONLY
High Impact Marketing: Navigating Cannabis Advertising and Branding
Expert marketers and branding specialists will discuss strategies for navigating advertising restrictions, building effective brand identities, and connecting with diverse consumer segments. Attendees will gain insights into creative marketing approaches, digital strategies, and the importance of compliance in crafting successful cannabis campaigns. The discussion aims to empower participants with actionable insights to create impactful marketing initiatives that resonate with consumers while adhering to the evolving regulatory landscape.
Moderated: Todd Neault
Closing Keynote: Reach For The Pot
REACH FOR THE POT consists of 2 teams of 4 players. There are 10 chances to get points, 8 trivia questions and two ‘challenges’. The questions range from history, music, movies, business, politics, law and science. Hosted by Ted Smith, the gameshow is a fun combination of education and competition. With 28 years experience in the cannabis field, Ted can draw on his wealth of knowledge of cannabis culture to both entertain the audience and challenge the experts on the teams.
The Latest Finding on Hop Latent
If cannabis had its own pandemic…it would be HLVd – Hop Latent Viroid. From expressing dramatic symptoms to being asymptomatic this pathogen can have devastating consequences for an LP. Join our scientific panel as they discuss treatment possibilities.
Moderator: Dustan McLean
Budtenders + Brands: How We Can Work Together
This panel will focus on fostering effective collaborations between budtenders and cannabis brands. Industry experts, dispensary owners, and brand representatives will explore the symbiotic relationship between budtenders and brands, emphasizing the importance of product knowledge, education, and customer service. Attendees will gain insights into empowering budtenders to be brand ambassadors, creating meaningful connections with consumers, and driving product recommendations based on customers’ preferences and needs. The discussion will underscore the significance of open communication, training, and mutual support between budtenders and brands to enhance customer experiences and cultivate brand loyalty within the competitive cannabis market.
Moderator: Siobhan McCarthy
Global Horizons: Cannabis Exporting Opportunities and Challenges
This panel will explore the dynamic landscape of cannabis exporting, focusing on the opportunities and challenges presented in the global market. Esteemed experts and industry leaders in cannabis trade and international regulations will discuss the potential for expanding cannabis businesses beyond national borders. Attendees will gain valuable insights into navigating complex export regulations, compliance requirements, and market-specific considerations. The discussion will shed light on successful case studies, emerging markets, and strategies for building strong international partnerships. By delving into the intricacies of cannabis exporting, this panel aims to equip participants with the knowledge and tools to seize global opportunities while overcoming the hurdles that come with expanding cannabis operations across borders.
Moderator: Annaliese Kibler
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