With 30+ years of experience, founder, visionary, and serial entrepreneur Christina Michael has spent her career committed to collaborating and co-creating purpose driven business. In 2016 Christina began her journey dedicating her energy and experience as a holistic thought leader in the cannabis industry working with notable companies and brands in North America and beyond. Her achievements continue to ground Christina, empowering her to be a catalyst with her heart forward and fierce determination to lead with integrity, patience, empathy, and compassion. From starting her intentional trajectory in the cannabis space supporting business’, opening her own regulated cannabis retail store, founding The Entourage Co. and Cannabis for Harm Reduction non-profit Christina continues to honour and fulfill a personal promise aligned with her professional pursuits, including a recent strategic partnership with Diplomat Consulting working in collaboration further support and advance emerging regulated industries.
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Tommy Chong Returns Home
We are thrilled to announce that Tommy Chong, legendary cannabis advocate, comedian, and actor, will be returning to his hometown of Edmonton to participate in a series of special events, including our Kick-Off Riverboat Party, meet-n-greet and an interview with his son Paris.
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Keynote: Minister Nally
The Impact of the Red Tape Reduction Act on Alberta’s Cannabis Industry
Learn how the Red Tape Reduction Act is reshaping Alberta's cannabis industry. We will discuss the progress made in reducing regulatory hurdles, enhancing sampling and retail experiences, and explore future initiatives such as farmgate sales and public consumption.
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Canadian Cannabis Championship
Grow Up is proud to be bringing the Canadian Cannabis Championship back to Alberta, Sunday September 29, 2024, at the Edmonton Convention Centre. The top licensed producers in cannabis flower/pre-rolls/vape catridges and concentrates will be competing for the title of best in Canada by live judging in the Grow Up Consumption Lounge. Consumers welcome.
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Canada's Largest Industry Tradeshow
Get your company in front of top growers, the best brands, largest retailers, suppliers, manufacturers, distributors, hundreds of top speakers/keynotes and thousands of delegates.
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Riverboat Kick-off Party Early
Limited Seats to this Exclusive Event
Saturday September 28, 2024 (8:00 pm - 11:00 pm)
Join us for an unforgettable evening at the Riverboat Kick-off Party aboard the Edmonton Queen. This exclusive event is limited to just 150 tickets, offering an intimate setting to kick off the Grow Up Alberta weekend. Your ticket grants you access to a night filled with food, music, and the stunning scenery of Edmonton’s River Valley. A special opportunity to meet cannabis icon Tommy Chong as we cruise along the river. Enjoy the beats of a live DJ. Drinks will be available for purchase at the cash bar.
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Retail Buyer Application
Grow Up brings Brands and Buyers together.
Are you ready to take your cannabis retail business to new heights? Step into the Brand and Buyers Zone, where retail store owners, managers, and buyers can connect with industry-leading brands and uncover the latest cannabis products and innovations.
![Christina Michael](https://growupconference.com/wp-content/uploads/Christina-Michael-.jpg)
2021 Niagara Falls | 2022 Victoria BC | 2023 Alberta | 2024