Mr. Perricone is the founder and CEO of Double Clef Management (DCM) a consulting and management firm that offers expertise across multiple disciplines in the cannabis industry. DCM works with cannabis companies all over the planet that are looking for guidance, funding, business development, and operational cannabis know-how.
DCM has been heavily involved with cannabis genetics and is well-versed in the breakthroughs in fingerprinting the DNA of individual strains, identifying and activating specific cannabinoids to promote specific medical and health benefits, and in creating a master database of genetics that are identifiable for creating superior genetics.
In 2002, Mr. Perricone moved to the mountains of Southern Humboldt. During over fifteen years of experience, he mastered virtually every type of indoor and outdoor growing techniques, eventually combining indoor and outdoor techniques to create a fully automated system in a state-of-the-art marijuana cultivation facility that is considered the industry standard today.
In 2014, Perricone founded a local chapter of California Cannabis Voice Humboldt (CCVH), a political action committee (PAC). Mr. Perricone raised over $100,000 to fund the PAC, which organized and ran stakeholder meetings with local law enforcement, lawyers, politicians, environmentalists and building and planning department experts to draft the ordinance that is now used to regulate the legal cannabis industry in Humboldt County.
With John’s deep level of experience and time spent in the field he is a perfect choice for purpose-driven for panels and keynotes on genetics, cannabis activism and advocacy, and navigating the complex issues in cannabis investment and operations in the industry today.