With over three decades of experience in the cannabis industry, Kyle Michael has established himself as a leading figure in cannabis packaging and distribution. As the founder of Follow The Leader Distribution Company Ltd. (FTLD), Kyle has been at the forefront of cannabis vape hardware innovation since 1999. His visionary leadership has shaped FTLD’s flagship in-house brand, ASCERA, and strengthened its role as a trusted distribution partner for CCELL, the global leader in vapourization technology.
Kyle’s expertise bridges product development, supply chain integration, and corporate partnerships, making him a catalyst for growth in B2B cannabis markets. He is committed to building strong, lasting collaborations with licensed producers, retailers, and technology partners, helping brands bring high-quality, compliant products to market with precision and reliability.
A passionate advocate for the medical and wellness potential of cannabis, Kyle has extensive experience working with oils and formulations, including live resin, live rosin, liquid diamonds, CBD, and other cannabinoids, like THC-V. His drive to advance product knowledge, quality standards, and accessibility reflects his broader commitment to shaping a sustainable, ethical, and innovative cannabis industry.