Tommy Chong Returns Home

We are thrilled to announce that Tommy Chong, legendary cannabis advocate, comedian, and actor, will be returning to his hometown of Edmonton to participate in a series of special events, including our Kick-Off Riverboat Party, meet-n-greet and an interview with his son Paris.

Keynote: Minister Nally

The Impact of the Red Tape Reduction Act on Alberta’s Cannabis Industry

Learn how the Red Tape Reduction Act is reshaping Alberta’s cannabis industry. We will discuss the progress made in reducing regulatory hurdles, enhancing sampling and retail experiences, and explore future initiatives such as farmgate sales and public consumption.

Canadian Cannabis Championship

Grow Up is proud to be bringing the Canadian Cannabis Championship back to Alberta, Sunday September 29, 2024, at the Edmonton Convention Centre. The top licensed producers in cannabis flower/pre-rolls/vape catridges and concentrates will be competing for the title of best in Canada by live judging in the Grow Up Consumption Lounge. Consumers welcome.

Canada's Largest Industry Tradeshow

Get your company in front of top growers, the best brands, largest retailers, suppliers, manufacturers, distributors, hundreds of top speakers/keynotes and thousands of delegates.

Riverboat Kick-off Party Early

Limited Seats to this Exclusive Event

Saturday September 28, 2024 (8:00 pm – 11:00 pm)
Join us for an unforgettable evening at the Riverboat Kick-off Party aboard the Edmonton Queen. This exclusive event is limited to just 150 tickets, offering an intimate setting to kick off the Grow Up Alberta weekend. Your ticket grants you access to a night filled with food, music, and the stunning scenery of Edmonton’s River Valley. A special opportunity to meet cannabis icon Tommy Chong as we cruise along the river. Enjoy the beats of a live DJ. Drinks will be available for purchase at the cash bar.

Retail Buyer Application

Grow Up brings Brands and Buyers together.

Are you ready to take your cannabis retail business to new heights? Step into the Brand and Buyers Zone, where retail store owners, managers, and buyers can connect with industry-leading brands and uncover the latest cannabis products and innovations.

Previous Speaking Engagements at Grow Up:
2023 Alberta | 2024 Alberta | 2026 Vancouver

Matthew Don-Carolis

Matthew is a passionate and experienced cannabis consultant and VP of Sales and Business Development at Segra International Corp., a leading cannabis tissue culture company. He holds a Bachelor’s degree in Commerce from UBC Sauder School of Business and has been working in the cannabis industry since 2006, creating businesses that fill niche markets and bridge cultures and opportunities.

With a diverse background in real estate, blockchain, and hemp, Matthew has a keen sense of the “big-picture” and the ability to juggle details, timelines, and expectations with ease. He has contributed to the growth and development of several Canadian companies, such as Affiliate Energy, a renewable energy provider, and CBG Farms, a hemp cultivation and processing company. He is driven by his tenacity, grit, and entrepreneurial spirit, as well as his vision of creating a world where periphery and first world countries work together for the betterment of future generations. He believes that by reducing the reliance on fossil fuels and empowering local economic growth, cannabis and hemp can lower the overall carbon footprint of the planet.

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