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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Moderated By: Dave Auger, Big League Genetics.

Panel Description:
This panel brings together seasoned breeders and phenohunters from across North America to share the techniques and lessons they’ve gained through years of hands-on work with the plant. Aimed at experienced cultivators looking to deepen their knowledge of phenotyping and cultivar development, the session will explore practical approaches to breeding and selection. Attendees will also have the opportunity to ask direct questions during an open Q&A with some of the most respected names in the field.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Breeding with Intention: Industry Meets Academia

Moderated By: Daniel Joly, Apollo Green Nursery.

Panel Description:
Academic institutions are refining infertile cultivars and seed‑uniformity protocols, while industry breeders chase commercially-viable rapid market wins. This session puts both worlds at one table. Academic cannabis researchers and breeders will share new findings on genetic stabilization and uniform seed lines; industry breeders will detail the real‑world pressures that shape their breeding objectives and selection choices. Together they’ll outline how intentional parent selection, tighter phenotypic baselines, and data‑backed markers can produce consistent, scalable cultivars. Attendees will leave with an understanding of where academia is pushing the science, where industry practice diverges, and how purposeful collaboration can move cannabis genetics forward.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

IPM in Focus: Hemp Russet Mite, Hop Latent Viroid, and Emerging Threats

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Panel Description:
This technical session explores current pest and pathogen issues affecting cannabis cultivation, including hemp russet mite and hop latent viroid. Experts will share proven IPM strategies to manage these challenges and address what growers should be preparing for next. Designed for experienced industry cultivators, the discussion will focus on strengthening plant health and improving pest control methods in commercial environments.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Root Zone Mastery: Advanced Cultivation Practices with Kevin Jodrey

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Session Description:
Led by renowned cannabis cultivator Kevin Jodrey, this advanced masterclass session focuses on optimizing root zone health through proven agricultural techniques tailored for cannabis. Attendees will explore high-level strategies for maintaining root vitality, improving nutrient uptake, and maximizing plant performance. This is a technical discussion for seasoned growers looking to fine-tune their cultivation methods and strengthen plant health from the ground up.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Preformulated Nutrients vs. Mixing Your Own Recipes

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Panel Description:
This session breaks down the key differences between mixing your own nutrient recipes and using preformulated blends. Growers, breeders, and phenohunters will gain insight into the cost differences, flexibility, and control that come with custom mixing – alongside the convenience and consistency of pre-made options. Experts will walk through how to approach nutrient formulation, where to find reliable resources, and what to consider when deciding which method best suits your operation. This session will help you make informed, cost-effective nutrient decisions at your grow.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Media Wars: Choosing the Right Growing Substrate for Your Cultivation Style

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Panel Description:
This technical session offers experienced cannabis cultivators a data-driven comparison of commonly used growing media, from soil and coco to rockwool and living mixes. Experts will outline the advantages and limitations of each substrate, examining how media choice impacts plant health, yield, and input costs. The panel will also explore how specific media perform differently in indoor versus greenhouse settings, giving growers the practical insight they need to select the most effective option for their operation.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Optimizing Canopy Coverage: Exploring Under and Inter-Canopy Lighting Strategies

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Panel Description:
This technical session is built for experienced cannabis cultivators looking to enhance yield and plant performance through advanced lighting techniques. Experts will break down the advantages and disadvantages of under-canopy and inter-canopy lighting setups, supported by real-world trial data. Attendees will gain insight into how different lighting strategies impact plant health, energy efficiency, and overall crop quality – helping growers make informed decisions tailored to their cultivation environments.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Understanding Microbial Bio-stimulants: The Role of the Rhizomicrobiome in Cannabis Cultivation

Moderated By: Dr. Av Singh, Scotian Cannabis Alliance.

Panel Description:
This session offers experienced cannabis cultivators a detailed look at microbial bio-stimulants and the function of the rhizomicrobiome. Led by experts in the field, the discussion will cover how microbial activity in the root zone impacts plant health, nutrient uptake, and yield. Attendees will gain technical knowledge on how to apply and manage these biological inputs to improve consistency and performance in commercial cannabis production.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

Selling Smarter: Advanced Sales Strategies for Experienced Budtenders (Closing Session)

Moderated By: Katy Perry, Toke Cannabis.

Panel Description:
This session is designed for experienced budtenders, supervisors, and retail owners who want to learn how to improve sales performance in Ontario. Learn proven techniques to increase conversion rates, move product faster, and grow basket sizes – both in-store and online. Industry experts will share industry-specific strategies to upsell effectively at checkout, guide customers with confidence, and maximize revenue while maintaining a positive, compliant retail experience.

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Breeding by Experience: Proven Techniques from Leading Cannabis Breeders & Phenohunters

High Performing Ontario Retailers: Ask Me Anything Session with Top Retailers

Moderated By: Katy Perry, Toke Cannabis.

Panel Description:
If you’re a cannabis producer or retail professional, this session will give you a firsthand look at the winning approaches behind Ontario’s highest-performing recreational cannabis retailers. Attendees will discover which retailers are commanding the market, the products driving top-tier sales, how these retailers learn about upcoming consumer trends, and how they consistently meet their target customer’s demands in a fast-paced market. Attendees will gain insights into the next steps these leading retailers plan to take for continued profitability and building stronger customer loyalty. Network and learn from experienced, high-performing Ontario retail professionals, only at Grow Up Conference & Expo.

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