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Grow Up Equity Grants Sponsored by OCS

Grow Up Equity Grants Sponsored by OCS

Grow Up has to partner with the OCS to increase the presence and participation of Black, Indigenous and people of colour-owned brands, and provide opportunities to Ontario based, BIPOC-owned brands to participate in Grow Up’s tradeshow in May 2024.

Grow Up is excited to announce the launch of 8 Equity Grants to increase the presence and participation of Ontario-based Black, Indigenous and people of colour – owned brands, sponsored by the OCS.

With these grants, Grow Up will provide successful applicants with:

  • 5′ x 10′ Brand Booth
  • Sampling Add-on
  • One round of Speed Networking
  • Table and 2 chairs
  • Electricity
  • Promotion on the Grow Up website and social media

Approximate value $4,200.


  1. Business must be Ontario-based
  2. Brand must be under a federally authorized LP
  3. Must be at least 51% owned and operated by someone who identifies as Black, Indigenous or a person of colour*
  4. We ask that businesses who may be otherwise unable to participate due to cost or other barriers apply

*Criteria adapted from BC’s LDB Indigenous Program; CCAB’s Indigenous Business Support Fund; Government of Canada, ISC’s Set Aside Program; as well as similar criteria found across grant and equity programs involving cannabis businesses (e.g., San Francisco Equity Application and other similar funds).

Grow Up Equity Grants

Grow Up is excited to announce the launch of 8 Equity Grants to increase the presence and participation of Ontario-based Black, Indigenous and people of colour - owned brands, sponsored by the OCS. With these grants, Grow Up will provide successful applicants with a 5' x 10' brand booth, sampling add-on and electricity.

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Mendo Pavilion to Launch at GrowUp

Mendo Pavilion to Launch at GrowUp

Mendo Medical Joins Forces with Grow Up Conference to Launch Mendo Pavilion in Toronto

Montreal, QC and Toronto, ON — February 26, 2024 — Mendo Medical, a leading figure in the cannabis industry and operators of, announced today its partnership with the prestigious Grow Up Conference, unveiling the much-anticipated Mendo Pavilion at this year’s expo in Toronto from May 27-29, 2024. This strategic collaboration marks a significant milestone in cannabis industry events, offering an unparalleled platform for top cannabis brands and industry professionals.

The Mendo Pavilion, set to debut at the Delta Hotel Toronto Airport Conference Centre, will showcase the cream of the crop in cannabis brands from across Canada, with a special focus on Ontario’s finest. This exclusive pavilion promises to be a central hub for budtenders and industry insiders, featuring sampling, consumption on-site, and innovative brand presentations.

Randy Rowe, Founder of the Grow Up Conference, expressed his enthusiasm about the partnership, stating, “Joining forces with Mendo for the Grow Up Conference is a game-changer. The Mendo Pavilion will elevate the event experience, bringing together the best in the industry for a unique blend of education, networking, and innovation.”

Mark Shapiro, Chief Commercial Officer of Mendo Medical, highlighted the significance of the pavilion, “The Mendo Pavilion at the Grow Up Conference represents a significant leap forward for the cannabis industry. It’s not just about showcasing products; it’s about creating a community and fostering connections that drive the industry forward.”

The Mendo Pavilion at the upcoming Grow Up Conference in Toronto is not just a showcase of top cannabis brands; it marks a significant milestone for Mendo Medical as it heralds their grand entrance into the adult use market. Celebrating this pivotal moment, Mendo Medical has just launched two new 7g product skews in Ontario under the brand Mendo Select: Royal Moby 7g and Durban Poison 7g. These launches are just the beginning of what promises to be an exciting year, with more innovative products planned to roll out. This strategic move not only diversifies Mendo Medical’s offerings but also solidifies its commitment to providing high-quality cannabis products to a broader audience, tapping into the adult use sector with enthusiasm and an eye towards future growth.

Jay Schwartz, Chief Operating Officer of Mendo Medical, added, “We are excited to curate an experience that epitomizes excellence in cannabis. The Mendo Pavilion will be the heartbeat of the Grow Up Conference, offering an immersive experience that celebrates the best of cannabis culture and innovation.”

The Grow Up Conference Is Canada’s premier cannabis event, focusing on the cultivation, extraction, and sale of cannabis. With a track record of success since its inception in 2017, the conference provides a critical platform for industry professionals to learn, connect, and grow. The addition of the Mendo Pavilion is set to enhance this experience, spotlighting top brands and offering unique opportunities for industry engagemen

High North Laboratories Joins Grow Up in Toronto as our Main Stage Sponsor

High North Laboratories Joins Grow Up in Toronto as our Main Stage Sponsor

We are thrilled to announce that High North Laboratories is joining us in Toronto, May 27-29, 2024, as the event’s main stage sponsor. This collaboration marks another exciting chapter in our ongoing partnership with High North Laboratories, Canada’s Largest Cannabis Laboratory and recipient of the Best Laboratory of the Year at Grow Up Awards in 2021 and 2023.

High North Laboratories has been a valued supporter of the Grow Up Conference and Expo since 2017, and their commitment to advancing the cannabis industry’s standards is truly commendable. Their return as the main stage sponsor for Grow Up Toronto 2024 underscores their dedication to our event and the broader cannabis community.

About High North Laboratories

High North Laboratories has consistently set the bar for excellence in cannabis testing and research. As the largest cannabis laboratory in Canada, they specialize in providing comprehensive analytical testing services to the cannabis industry, ensuring product safety, quality, and compliance. Their state-of-the-art facilities and cutting-edge technology enable them to deliver accurate and reliable results for cannabis producers, processors, and consumers.

High North Laboratories has demonstrated their commitment to innovation and excellence, which led them to be named the Best Laboratory of the Year at the 2021 and 2023 Grow Up Awards. This recognition speaks volumes about their expertise and dedication to maintaining the highest standards in the industry.

For more information about High North Laboratories and their services, we encourage you to visit their website at

Don’t miss the opportunity to connect with High North Laboratories at Grow Up Toronto 2024. Their presence as the main stage sponsor promises exciting insights and contributions to the event, further enriching the cannabis industry’s knowledge and growth.

As we eagerly anticipate our Toronto show, we extend our gratitude to High North Laboratories for their continued support and dedication to advancing the cannabis industry. We look forward to another successful collaboration and a memorable event that will benefit the entire cannabis community. Stay tuned for more updates on Grow Up, and be sure to mark your calendars for May 27-29, 2024. It’s an event you won’t want to miss!

Connect with High North Laboratories
High North Laboratories welcomes inquiries and collaborations within the cannabis industry. Whether you are a cannabis producer, processor, or a fellow enthusiast looking to learn more, you can reach out to High North Laboratories through the following contact information:

241 Hanlan Rd, Unit 7
Woodbridge, Ontario
L4L 3R7

Phone: (416) 864-6122  /  1-800-123-4567

Hours of Operations:
Monday to Friday – 8am-8pm EST
Saturday and Sunday – 9am-5pm EST*
*Weekends are not considered business days

Truth and Reconciliation Scholarship Application 2024

Truth and Reconciliation Scholarship Application 2024

Boxing Week Blowout! Save Hundreds on Grow Up 2024!

Boxing Week Blowout! Save Hundreds on Grow Up 2024!

Celebrate Boxing Week with Grow Up and Save Hundreds

Unlock Your 2024 Potential Now!

Season’s Greetings and warm wishes for a safe and joyous holiday season from all of us at Grow Up!

As we reflect on the year gone by and anticipate the big things in store for 2024, we’re thrilled to share an exclusive Boxing Week offer to help you save some money and elevate your business in the Canadian cannabis industry.

Boxing Week Exclusive Offer

Save hundreds this Boxing Week! Register before December 31, 2023, and receive a special 10% discount off early bird pricing on your booth purchase and/or ticket registration for either of our 2024 events. Simply use Promo Code: BOXINGWEEK23 to unlock your savings.

Unmatched Industry Engagement
At Grow Up, we’re committed to providing unique value and opportunities that set us apart:

  • Direct Interaction: Speak directly with the actual growers, brand owners and decision makers.
  • Streamlined Lead Management: Enhance your follow-up strategy with our intuitive platform allowing you to effortlessly gather contact details of booth visitors, enabling seamless download and follow-up after the show, ensuring continuous engagement and post-show success. (included with your booth)
  • Targeted Networking: Our exclusive speed-networking events, official networking parties, awards, and growers luncheon pave the way for meaningful discussions and provide tailored opportunities to establish valuable industry connections. Relax and continue the conversation at the ‘CANNA Networking Lounge,’ designed to cultivate lasting industry relationships in a comfortable setting.
  • Cannabis Sampling: Explore the latest in cannabis brands in our Brands and Buyers / Sampling Zone, a highlight for many attendees.
  • Complimentary Retail Buyer Access: Retail store owners, managers, and buyers play a vital role in our Brands and Buyers Zone. We continue to offer complimentary tickets to qualified retail buyers to join us in Toronto and Alberta. Apply today Toronto Retail Buyer Application and Alberta Retail Buyer Application.

Join us for our 2024 Events:

We look forward to seeing you take part in shaping the future of the cannabis industry with us. Here’s to a prosperous New Year filled with growth, innovation, and success.

Wishing you a wonderful holiday season, The Grow Up Conference and Expo Team

This offer is our way of saying thank you for contributing to the growth of the cannabis industry. Let’s make 2024 a landmark year together!

The Speed Networking event provided a unique platform to connect and unlock new opportunities with some of the best in the Industry. Valuable insights and conversations during this event have led to meaningful collaboration.

Ian Scott

VP of Operations, Plantlife

About Grow Up
Grow Up Conference and Expo is a Canadian-owned and operated leader in the cannabis industry, dedicated to driving innovation and community since 2017. We connect attendees with growers, brand owners, and key decision-makers. Our event is built a strong community of learning and growth among cultivation and retail professionals. Offering targeted networking events creates meaningful engagement and lasting relationships. Our Brands and Buyers Zone, featuring exclusive cannabis sampling opportunities, is specifically designed to promote commerce and market access for growers across Canada. This reflects our deep commitment and focus on growers achieving financial success and establishing a strong market presence, ultimately driving the industry forward.

Grow Up is more than just a conference and tradeshow; it’s a pivotal platform dedicated to shaping the future of cannabis in Canada and beyond, building strong, long-lasting relationships within the industry

Announcing Grow Up Toronto 2024

Announcing Grow Up Toronto 2024


Grow Up Toronto 2024: Canada’s Premier Cannabis Industry Event Arrives in Toronto

Toronto, ON – December 15, 2023 – Get ready, Toronto! The highly-anticipated Grow Up Conference and Expo is making its return to Ontario. From May 27th to 29th, 2024, the Delta Hotels Toronto Airport & Conference Centre will host Grow Up Toronto 2024, Canada’s leading cannabis industry event, bringing a wealth of opportunities to Toronto’s cannabis community.

In a significant move, this marks Grow Up’s first venture into Toronto, a city recognized for its pivotal role in Canada’s cannabis landscape.

Inaugural Event: Grow Up’s First Executive Summit
Date: May 27, 2024

We’re thrilled to introduce the Grow Up Executive Summit, an exclusive one-day gathering that promises to be a pivotal moment for the industry. This summit brings together influential voices and industry leaders for insightful discussions and strategic networking.

What to Expect at Grow Up Toronto 2024:
This year, we’re bringing in hundreds of retail buyers, offering them a unique opportunity to sample products from hundreds of brands. This groundbreaking approach directly connects producers with retail purchasers, making it a must-attend event for both.

Grow Up Toronto 2024 showcases:

  • Industry Conference and Tradeshow: Dive into the latest cannabis trends, technologies, and opportunities.
  • Brands and Buyers Zone: Connect with licensed producers and retail buyers.
  • Speed Networking: Forge valuable relationships in a dynamic setting.
  • Sampling: Experience the finest cannabis products available.
  • Grow Up Awards: Recognizing excellence in the cannabis sector.
  • Consumption Lounge: Unwind and network in a relaxed atmosphere.
  • Networking Parties: Enjoy unforgettable social events.

Retailer buyers can apply for a free ticket here:

Exclusive Multi-show Offer for Exhibitors:
You can save 10% when booking multiple shows with Grow Up. Our next show is Grow Up Alberta, September 29 – October 1, 2024 at the Edmonton Convention Centre. Please contact us at for more details.

Limited Opportunities Available:

Reserve Your Booth
Become a Partner
Become a Speaker

Hurry, as early bird pricing for Grow Up Toronto 2024 ends on January 31, 2024.

For more information, registration, and inquiries, please visit Grow Up Toronto 2024.

Grow Up Alberta
NEW DATES: September 29 – October 1, 2024
Edmonton Convention Centre

About Grow Up Cannabis Conference and Expo:
Grow Up Conference and Expo is proud to make its debut in Toronto. Since 2017, we have been at the forefront of bringing forward-thinkers, trailblazers, and experts together to explore, connect, and innovate in the Canadian cannabis industry. For more information, visit Grow Up Conference.

Toronto, ON, May 27-29, 2024. Join top growers, the biggest brands, largest retailers, suppliers, manufacturers, extraction equipment/services, hundreds of top speakers/keynotes and thousands of delegates together to bring you up-to-date on proven methods, innovations and technology. This year’s expo will include the Brands and Buyers Zone, Masterclass Technical Series, Speed Networking, Seed Exchange and much more.

Load-in: Monday May 27, 2024
Expo: May 28-29, 2024

Book now. There are a limited number of booths available.

Futurola to Returns as a Platinum Partner to Grow Up Alberta May 26-28, 2024

Futurola to Returns as a Platinum Partner to Grow Up Alberta May 26-28, 2024

Futurola, The Future of Rolling ™ and winner of the 2023 Grow Up Awards “Pre-Roll Equipment of the Year”, will be returning as a Platinum Partner to Grow Up Alberta, May 26-28, 2024 at the Edmonton Convention Centre .

Futurola embodies the essence of innovation with their full spectrum of personal and production rolling equipment and we are thrilled to have them on board as a Platinum Sponsor. Bring your team to the show and SAVE on tickets. This is the perfect opportunity to choose pre roll equipment for your facility. Bring your team together for the biggest Cannabis event in the west. The Grow Up Conference will have something for every department.

Futurola began in the 90s through several successful Amsterdam coffee shops. Their desire to source a better paper led them to a high-quality, thin French rolling paper made from arabic gum of acacia trees. Their next innovation was a king size cone rolling machine that positively impacted Amsterrdam’s smoking culture. In 2013 they entered the US market and today processors all across Canada use Futurola products to quickly and efficiently bring preroll products to their Canadian Customers. Futurola is still family owned with a location in Amsterdam and another in Los Angeles.

Futurola Knockboxes offer the ability to evenly stuff 50, 100, or 300 cones in two minutes. They also offer a full line of Artisanal cones  for use with the Knockbox machines including various sizes, paper types and blunts. Before cones can be stuffed, the beautiful buds must be finely ground and Futurola has that step covered as well. Futurola’s powerful  Shredders will prepare 1, 3, or 5 pounds of flowers in 5 seconds making the entire production process simple and straightforward. For Retail Stores, Futurola offers a complete line of personal rolling accessories. Choose from rolling trays, handheld cone rollers and various types of papers and tips. Be sure to stop by the Futurola booth and see how their products can help your business.

Submissions Open for Top 40 Cannabis Leaders in Canada

Submissions Open for Top 40 Cannabis Leaders in Canada

October 16, 2023, Victoria (BC): After a successful show in Victoria, BC, attended by more than a thousand cannabis industry leaders, hosting the first onsite cannabis sampling in BC and an interview with the iconic Tommy Chong, Grow Up has announced the inaugural Top 40 Cannabis Leaders in Canada 2024.

The Top 40 list will recognize influential leaders in the cannabis industry who are trailblazers in the growth, development and innovation of the cannabis industry, and celebrate their relentless, courageous, and innovative dedication to elevate the industry.

“The cannabis industry is brimming with talent, passion and expertise, and we’re excited to recognize the innovators, trailblazers and dedicated industry members who are truly building the foundation for the future of cannabis,” says Randy Rowe, President of Grow Up Conference & Expo.

Leaders can be nominated now through the Grow Up Conference website, with submissions closing on December 15, 2023. A judging panel will carefully review all applications, with winners to be announced in January 2024.

Cannabis industry professionals are invited to self-nominate or nominate a staff member or colleague. Nominees must be a Canadian citizen, landed immigrant or resident, and Canadians working around the globe are eligible.

A leader can be a person in any cannabis industry role who has been instrumental in the success of a business, product or initiative. Retailers, growers, business experts, owners, managers, investors, budtenders, innovators, technology gurus, educators, researchers, and other active cannabis leaders qualify as a potential nominee, no matter how extensive their history in this space may be. Only members of the cannabis industry will be considered eligible.

The final list may also include individuals not nominated, as decided in confidence by Grow Up.

The nominees will be notified by January 1, 2024, and must keep their inclusion confidential until the official announcement of the Grow Up Top 40 Cannabis Leaders in Canada 2024. Each nominee will be asked to provide additional information.

In addition, the 2023 Grow Up Industry Award Winners were announced on Sunday October 1, with Ted Smith, Victoria Cannabis Buyers Club, receiving recognition for his unwavering dedication to cannabis and patients with a lifetime achievement award, Tommy Chong was the recipient of the Legends of Cannabis award, and Vancouver Island retailer, Violet Wild Cannabis Co, awarded as Independent Retailer of the Year, presented by Weedpool.

For a full list of winners, please visit Grow Up here.


About Grow Up Cannabis Conference & Expo:
Established in 2017, Grow Up Conference & Expo has been hailed a top cannabis industry event in Canada, hosting events in Niagara Falls, ON, Victoria, BC, and Edmonton, AB. With decades of experience creating nationally renowned high-profile events, trade summits and shows around the world, Grow Up is committed to bringing forward-thinkers, trailblazers and experts together. For more information, visit

For further information and image requests, please contact:
Kaya Arai | Nine Point Agency |
Melissa Verdicchio | Nine Point Agency |

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CANNA presents the networking lounge at Grow Up Victoria, October 1-3, 2023

CANNA presents the networking lounge at Grow Up Victoria, October 1-3, 2023


Grow Up Conference is excited to have CANNA presenting our Networking Area. Grow Up Conference will take place downtown Victoria at the Victoria Conference Center, October 1-3, 2023. Dutch company CANNA is the pioneer and global market leader in the world of intensive indoor growing, and we are thrilled to be working along side them once again. The CANNA networking lounge has become a show staple; a comfortable meeting place for friends and colleagues alike to put up their feet after exploring the show floor.

Early Entry – Morning Coffee and Pastries
9am – 10am @ CANNA will be providing coffee and pastries for exhibitors, all-access and VIP pass holders. 

9am – 10am @ CANNA Networking Lounge
Open to All Access and VIP delegates only.

CANNA is there to help all growers at every scale to achieve an optimal result, by offering easy-to-use, quality & consistent products. Research and development is the cornerstone of CANNA and they pride themselves on sharing their extensive knowledge & experiences with growers worldwide.

CANNA Production facility in the Netherlands Video:

Get the full CANNA Experience by exploring the pillars of their philosophy below:

CANNA has partnered with a fully licensed cannabis cultivator, Mauve et Herbes to establish their first Canadian Research & Knowledge center with the objective to further conduct on-going research for the best input on how to grow quality crops.

CANNA Canada Research Facility Video:

CANNA strives for security in the production process by using consistent and clean inputs, and ultimately to ensure that the grower has, one less thing to worry about!

We offer different product ranges for multiple ways of growing. Each product range is specifically designed for the characteristics of the growing medium. We’ve got your back when it comes to maximizing the yield of your crops.

At CANNA, they are passionate people that strive to help growers understand plants better, overcome challenges, support each other and get optimal results. The CANNAtalk events offer the unique opportunity for passionate growers to interact and discuss current opportunities and challenges within the industry.


Instagram @cannacanadaofficial


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