by Andrew Nunez-Alvarez | Mar 26, 2025
Moderated By: Lisa Campbell, Mercari Agency.
Panel Description:
Sealed packaging forces retailers to justify quality they can’t touch or smell. A panel of cannabis lawyers, lab experts, compliance experts and standards advocates will unpack the newest testing, labeling, and marketing rules, trace how quality signals move from grower to shelf, and show why a high-THC label often misleads buyers. They’ll explain how the latest regulations reshape both risk and opportunity. Attendees will take home a clear playbook for smarter purchase orders, faster-moving inventory, and compliant talking points that strengthen customer trust and improves store performance.
by Andrew Nunez-Alvarez | Mar 26, 2025
Moderated By: Zaira Gaudio, Co-Chair of the Retail Cannabis Council of Ontario (RCCO).
Panel Description:
Licensed retailers across Ontario are under constant pressure to compete with illicit shops that avoid all taxes and regulations. This panel explores how retail associations are working alongside provincial efforts to protect consumers through retailer-led initiatives. Attendees will learn about the various forms of unregulated access points, why it poses a risk to safe access, why retailers are concerned, and how licensed retailers can level the playing field from a harm reduction lens.
by Andrew Nunez-Alvarez | Mar 26, 2025
Moderated By: Michael Elkin, The CannaBrokr
Panel Description:
Join music industry mogul and cannabis entrepreneur Steve Lobel alongside top industry experts for a dynamic discussion on how evolving U.S. cannabis policies are reshaping the North American market. This panel explores how American cannabis brands, genetics, and culture are crossing into Canada – legally and strategically. Uncover the compliance hurdles, investment opportunities, and real-world stories of cross-border ventures. Whether you’re building a brand, expanding retail, or navigating regulations, this session offers practical insights into thriving in an increasingly interconnected North American cannabis economy.
by Andrew Nunez-Alvarez | Mar 25, 2025
Moderated By: Laina Yates, Mercari Agency.
Panel Description:
This session explores how producer pricing, marketing, and provincial markups sets the stage for wholesale orders and why these key metrics often guide which products hit retail shelves. Industry experts will teach retail owners, store managers and supervisors how to balance price, lab results, and consumer demand – offering data-driven tips for diversifying inventory and improving profit margins. Learn how targeted marketing and brand representatives can shape purchasing habits, drive high-demand SKUs, and give consumers the confidence to make informed choices. Participants will leave with practical strategies for accessing and analyzing data, fine-tuning product selection, cultivating brand/product loyalty, and creating a more informed experience that keeps both retailers and consumers satisfied in Ontario’s recreational cannabis market.
by Andrew Nunez-Alvarez | Mar 25, 2025
Moderated By: Sameer Padamsey, ufeelu.
Panel Description:
This session is specifically designed for retail owners and store managers to learn practical strategies that have launched successful retail delivery programs across Ontario. Industry professionals experienced in implementing profitable retail delivery services will walk you through retail tech solutions that track and manage orders in real-time, while highlighting how to identify and serve your ideal audience – whether you operate in rural or urban settings across Ontario. You’ll also hear success stories from Ontario cannabis retailers who’ve boosted revenue by implementing delivery services within their regions. Attendees will leave with proven tactics to streamline operations, enhance customer satisfaction, and scale business revenue through cannabis retail delivery.
by Andrew Nunez-Alvarez | Mar 25, 2025
Moderated By: Jay Schwartz, Mendo Medical.
Panel Description:
Canada’s online cannabis e-commerce platforms support veterans accessing cannabis for medical purposes, yet many brick‑and‑mortar operators know little about how this sector of the industry works. This session presents current data – active Sales for Medical Purposes licences, provincial licence counts, veteran usage rates, and insurance coverage – so industry professionals can learn first-hand what this demand looks like and how it is served successfully online. Cannabis e-commerce experts will explore recent regulatory shifts, the size of Canada’s medical footprint, and sales trends on veteran‑focused platforms, sharing how to align with, rather than compete against, Canada’s growing cannabis e‑commerce ecosystem.
by Andrew Nunez-Alvarez | Mar 25, 2025
Moderated By: Alex Gauthier, Origine Nature.
Panel Description:
As international cannabis markets gain momentum, growers, breeders, and industry professionals must learn how to build lasting relationships beyond Canada. This session explores how to establish strong export connections in regions like Germany, the UK, and other developing markets. Speakers will share strategies for navigating regulatory barriers, understanding local business practices, and building trusted networks with buyers, distributors, and government contacts. Attendees will hear real-world examples of successful global expansion and leave with a clear understanding of how to position their cannabis business for long-term success on the international stage.
by Andrew Nunez-Alvarez | Mar 25, 2025
Begin your Grow Up Toronto experience with an inspiring opening address from Randy Rowe, President & CEO of Grow Up Cannabis Conference & Expo. This welcoming ceremony sets the tone for leadership development and innovative thinking throughout the event. Managers, supervisors, and aspiring leaders will gain insights on the conference’s core objectives, while hearing firsthand how strategic vision and collaborative growth can position them for success in a fast-paced industry.
by Danya Dixon | Mar 13, 2025
Interviewed By: Tony Chapman
Michele Romanow has built a reputation as a fearless entrepreneur, investor, and Dragons’ Den star. She has disrupted industries, scaled businesses, and made bold investments in companies that push boundaries.
In this exclusive fireside chat, Michele will share her insights on what it takes to stand out in a competitive market, attract investment, and build a business that lasts. She’ll explore the key ingredients of a compelling pitch, the leadership strategies that drive high-performing teams, and the mindset required to thrive in an industry that is still finding its footing.
This is more than just a conversation—it’s a rare opportunity to hear directly from one of Canada’s most dynamic investors. Whether you’re an entrepreneur, investor, or industry leader, you’ll walk away with valuable perspectives on innovation, growth, and leadership in the cannabis space.
by Danya Dixon | Mar 11, 2025
Moderated By: Dr. Sherry Boodram
This session will provide cannabis producers with a clear roadmap to achieving EUGMP (European Union Good Manufacturing Practice) and GACP (Good Agricultural and Collection Practices) certification—key requirements for entering international markets. This session will also address important legal and due diligence considerations that should be top of mind when considering these commercial markets. Experts will discuss the certification process, compliance standards, the contract review process and key export guidelines such as packaging, labeling, and logistics. Attendees will learn best practices for maintaining certification, ensuring quality control, and navigating the complexities of exporting cannabis products globally.
Key Takeaways:
- Steps to achieve EUGMP and GACP certification.
- Export guidelines for packaging, labeling, and logistics.
- Best practices for maintaining compliance and quality control.
- Insights into the certification process for global cannabis trade.
- Due diligence and best practices for import/export/supply agreements.
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