(Panel Discussion) The cannabis retail landscape is evolving fast — and success lies in understanding your customer and acting on the data. In Part 1, dive into the latest consumer insights, including shifting demographics, emerging product trends, and key purchase drivers. In Part 2, learn how to turn those insights into action through data-driven inventory management, smart pricing, and targeted promotions. This hands-on session equips you with the tools to attract new segments, retain loyal customers, and boost profitability — all while staying compliant in a dynamic market.