How Can Brands and Budtenders Work Together to Sell More
In a world where cannabis advertising is restricted, we discuss strategies and best practices for influencer marketing.
Moderated By: Julie Domingo
Identifying customer avatars and how to sell to them
As novice consumers increase their sophistication of cannabis consumption, our special guest, Kevin Jodry and top Budtenders discuss how to identify customer types and efficiently recommend products.
Moderated By: Julie Domingo
Selling beyond THC & Terpenes – finding good weed in every price category
Consumers believe that high THC means high quality – but this is not true. If our industry needs to grow, then consumers need to learn how to purchase based on quality instead of THC. A panel of Budtenders will be discussing selling points on 16 Cultivars – all without mentioning THC potency
Moderated By: Julie Domingo
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