Michael West is a researcher, entrepreneur, author, and adviser to companies engaged in the medical cannabis, adult use cannabis, and hemp farming, extraction and products industries. Since becoming a cannabis patient refugee in 2005, he has worked in both legislative advocacy and business development and research initiatives in CO & the PNW. Mike studied Molecular biochemistry, earned certificates in Renewable energy, Sustainable building, and received a degree in international environmental law at CU Boulder where he established a valuable local base of contacts in academia, regulatory and private sectors. Michael has successfully designed, implemented, and managed commercial operations for investor groups and has helped open 6 Recreational companies, 40+ medical cooperative farms, 4 hemp processing facilities, and 3 infused process manufacturers. In 2012 he moved to Washington to expand research in phytocannabinoids and became an early proponent of Phytocannabinoid pharmacological solutions and patient driven studies now in development in 5 US states & 3 countries. Michael is currently Advising recreational, hemp, medical and research companies in 4 states and 2 countries; Teaching Cannabis Extraction classes through ABC Schools and Tools in Seattle, and after building Embark Health International, a Canadian Federally licensed processor and manufacturer, and organizing the acquisition by BevCanna. Michael is currently Advising, building and licensing Antidote Processing, a Processor helping Micro Producers in the Kootenays. Michael is fascinated with cannabis biochemistry & spends his free time identifying, developing and researching unique chemotrophic cultivars.
![](https://growupconference.com/wp-content/uploads/paris-and-tommy.jpg)
Tommy Chong Returns Home
We are thrilled to announce that Tommy Chong, legendary cannabis advocate, comedian, and actor, will be returning to his hometown of Edmonton to participate in a series of special events, including our Kick-Off Riverboat Party, meet-n-greet and an interview with his son Paris.
![](https://growupconference.com/wp-content/uploads/cabinet-dale-nally.jpg)
Keynote: Minister Nally
The Impact of the Red Tape Reduction Act on Alberta’s Cannabis Industry
Learn how the Red Tape Reduction Act is reshaping Alberta's cannabis industry. We will discuss the progress made in reducing regulatory hurdles, enhancing sampling and retail experiences, and explore future initiatives such as farmgate sales and public consumption.
![](https://growupconference.com/wp-content/uploads/spacer.png)
Canadian Cannabis Championship
Grow Up is proud to be bringing the Canadian Cannabis Championship back to Alberta, Sunday September 29, 2024, at the Edmonton Convention Centre. The top licensed producers in cannabis flower/pre-rolls/vape catridges and concentrates will be competing for the title of best in Canada by live judging in the Grow Up Consumption Lounge. Consumers welcome.
![](https://growupconference.com/wp-content/uploads/SAF_2679-1.jpg)
Canada's Largest Industry Tradeshow
Get your company in front of top growers, the best brands, largest retailers, suppliers, manufacturers, distributors, hundreds of top speakers/keynotes and thousands of delegates.
![](https://growupconference.com/wp-content/uploads/riverboat-party-tommy-1080.jpg)
Riverboat Kick-off Party Early
Limited Seats to this Exclusive Event
Saturday September 28, 2024 (8:00 pm - 11:00 pm)
Join us for an unforgettable evening at the Riverboat Kick-off Party aboard the Edmonton Queen. This exclusive event is limited to just 150 tickets, offering an intimate setting to kick off the Grow Up Alberta weekend. Your ticket grants you access to a night filled with food, music, and the stunning scenery of Edmonton’s River Valley. A special opportunity to meet cannabis icon Tommy Chong as we cruise along the river. Enjoy the beats of a live DJ. Drinks will be available for purchase at the cash bar.
![](https://growupconference.com/wp-content/uploads/20240529DCF_3336-1.jpg)
Retail Buyer Application
Grow Up brings Brands and Buyers together.
Are you ready to take your cannabis retail business to new heights? Step into the Brand and Buyers Zone, where retail store owners, managers, and buyers can connect with industry-leading brands and uncover the latest cannabis products and innovations.