Trained as a lawyer and proficient in two languages, Pierre is an adept public affairs executive, specializing in steering organizations through the intricacies of highly regulated sectors and multifaceted government landscapes. He was a senior executive with HEXO, a publicly listed cannabis producer, where he was responsible for public affairs and corporate communications during the legalization of cannabis. Pierre then served as the Vice-President of Policy, Legislative, and Regulatory Affairs with the Cannabis Council of Canada.