Welcome to the Brand and Buyer’s Zone at Grow Up Conference and Expo

Attention Brands: Unlock the Potential for Success

Showcase your brand at the Brand and Buyers Zone, an exclusive platform designed to connect cannabis brands with a diverse and engaged audience. By participating, you’ll have unparalleled access to Canada’s largest retailers and hundreds of budtenders eager to explore the latest innovations in the cannabis industry. Don’t miss the chance to make a lasting impression and establish relationships with the people who matter most in the market.

$20 Budtender Insider Pass

Tuesday, May 30, 2023
Grow Up recognizes the significant role budtenders play in the cannabis industry, which is why we’ve dedicated a special day just for them on Tuesday, May 30, 2023. This day will be filled with informative sessions tailored specifically for budtenders, allowing them to expand their knowledge and expertise in the field.

Additionally, participating brands will offer product sampling, giving budtenders a chance to experience various products first-hand. Grow Up provides a unique opportunity for budtenders to interact directly with the growers, gaining valuable insights into the products they’ll be representing in their stores. To make the day even more enjoyable, we’ve organized fun activities to encourage networking and camaraderie among the budtender community. Don’t miss out on this opportunity to enhance your skills and knowledge as a budtender at Grow Up!

Current Retail Buyers represented at Grow Up Alberta

Current Retail Buyers represented at Grow Up Alberta

Current Retail Buyers represented at Grow Up Alberta

Here’s what we have in store for you:

Monday, May 29, 2023 – Focused on Retail Buyers

• The 5 crucial factors to buying/pricing cannabis flower
• How to curate a winning menu across multiple categories
• The inventory KPIs of a profitable dispensary
• How to create brand loyalty at the retail store
• How different production methods/costs translate to pricing strategy

Tuesday, May 30, 2023 – Budtender Day

• Selling beyond THC & Terpenes: Finding good weed in every price category
• Presenting Budtender feedback on 16 cultivars
• Identifying customer avatars and learning what to sell to them
• How brands and Budtenders can work together to sell more
• Best practices for influencer marketing
• Sticky situations & simple solutions for dissatisfied customers
• Unraveling the packaging dilemma: Helping customers make conscious/sustainable decisions

Are you a Cannabis Retailer?

Retail owners and purchasers will be eligible for a free Indistry Pass to the Brands and Buyers Zone. Only Health Canada approved companies will be considered.

If you are an owner of a retail store or a brand purchaser, Click the button below to fill out your application.