Expert growers will guide you from small-scale setups to large commercial operations, sharing essential insights into cultivation techniques, equipment, and scaling practices. Whether you’re a novice cultivator or aspiring to expand your operation, this panel offers a comprehensive roadmap to transform your cultivation journey from closet endeavours to successful commercial ventures.
Moderator: Robert Laurie
Join us as we dive deep into the symbiotic relationship between phenohunters and extraction specialists. As phenohunters meticulously search for the most desirable cannabis traits, cannabis extractors transform these findings into premium quality concentrates. This panel discussion will explore the mutual benefits of their collaborative journey, the challenges they face, and the potential for innovation when these two worlds of expertise converge. Together, phenohunters and extraction specialists shape the quality, potency, and diversity of cannabis products available in the market.
Moderator: Andrew Hand
Join us for an engaging panel discussion delving into the mysterious world of cannabis breeding and seed production. Our esteemed guest speakers, and renowned legacy experts in the field, will shed light on the intricate processes involved in cultivating healthy, viable, premium-quality seeds. From personal passions that ignited a career in cannabis to debunking common breeding myths, our esteemed panellists will guide the audience through the nuances of this intricate field. We will explore the crucial role of environmental conditions and nutrition, investigate the influence of genetics, and seek valuable insights and tips to optimize breeding results. From the wonders of plant genetics to the art of seed cultivation, whether you’re a novice or a seasoned breeder, this panel promises knowledge and insight for all.
Moderator: Andrew Hand
Grow Up Favourites have a casual conversation about all that is right and all that is wrong with cannabis cultivation. It’s an opportunity to hear some holistic but diverse perspectives on common cannabis cultivation problems.
Moderator: Dr. Av Singh
Expert marketers and branding specialists will discuss strategies for navigating advertising restrictions, building effective brand identities, and connecting with diverse consumer segments. Attendees will gain insights into creative marketing approaches, digital strategies, and the importance of compliance in crafting successful cannabis campaigns. The discussion aims to empower participants with actionable insights to create impactful marketing initiatives that resonate with consumers while adhering to the evolving regulatory landscape.
Moderated: Todd Neault
REACH FOR THE POT consists of 2 teams of 4 players. There are 10 chances to get points, 8 trivia questions and two ‘challenges’. The questions range from history, music, movies, business, politics, law and science. Hosted by Ted Smith, the gameshow is a fun combination of education and competition. With 28 years experience in the cannabis field, Ted can draw on his wealth of knowledge of cannabis culture to both entertain the audience and challenge the experts on the teams.
Join us for a captivating discussion as cannabis icon and legend Tommy Chong sits down with his son Paris Chong for an intimate and enlightening conversation. Delve into their shared experiences, and unique perspectives on the evolving cannabis landscape. From legendary moments to future possibilities, you will get an exclusive glimpse into the world of cannabis icon.
Interviewer: Paris Chong
If cannabis had its own pandemic…it would be HLVd – Hop Latent Viroid. From expressing dramatic symptoms to being asymptomatic this pathogen can have devastating consequences for an LP. Join our scientific panel as they discuss treatment possibilities.
Moderator: Dustan McLean
This panel will focus on fostering effective collaborations between budtenders and cannabis brands. Industry experts, dispensary owners, and brand representatives will explore the symbiotic relationship between budtenders and brands, emphasizing the importance of product knowledge, education, and customer service. Attendees will gain insights into empowering budtenders to be brand ambassadors, creating meaningful connections with consumers, and driving product recommendations based on customers’ preferences and needs. The discussion will underscore the significance of open communication, training, and mutual support between budtenders and brands to enhance customer experiences and cultivate brand loyalty within the competitive cannabis market.
Moderator: Siobhan McCarthy
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