by Danya Dixon | Aug 6, 2025
(Masterclass Session) Join Dr. Zamir Punja and Liam Buirs as they explore the hidden allies within cannabis plants—endophytes. These symbiotic microbes live inside plant tissues, enhancing nutrient uptake, stress resilience, and secondary metabolite production, including cannabinoids and terpenes. Sharing their cutting-edge research as well as providing practical applications of endophytes in commercial production. The discussion will highlight how endophytes influence plant health, reduce reliance on external inputs, and shape sustainable cultivation practices. Attendees will gain insights into harnessing microbial partnerships to unlock cannabis’ full genetic and therapeutic potential.
by Danya Dixon | Aug 6, 2025
(Panel Discussion) The cannabis industry is at a pivotal moment. With ongoing regulatory challenges, price compression, and shifting consumer expectations, it’s clear that survival alone isn’t enough—adaptation is essential. This panel brings together leaders from across the sector to assess where we are now, what’s working, and what urgently needs to change. From supply chain efficiencies and retail innovation to regulatory reform and data-driven decision-making, we’ll explore best practices that are driving real results. Whether you’re a producer, retailer, or policymaker, this session offers a clear-eyed look at the current landscape—and bold ideas for building a more resilient, profitable, and inclusive future.
Moderated By: Dr. Sherry Boodram
by Danya Dixon | Aug 6, 2025
by Danya Dixon | Aug 6, 2025
Get ready to light up the night!
Join us for Grow Up’s Official Kick-Off Party following the Canadian Cannabis Championship — proudly hosted at Amsterdam Café and Cannabis Culture. This can’t-miss celebration brings together the cannabis community for an unforgettable evening of networking and good vibes.
Plus, get ready to mix, mingle, and meet the exhibitors while building meaningful business connections.
When: 7:00 PM – 12:00 AM
Who: Open to all Grow Up delegates, speakers, sponsors, and exhibitors
Where: Cannabis Culture: 307 W Hastings St, Vancouver, BC V6B 1H6
New Amsterdam Cafe: 301 W Hastings St, Vancouver, BC V6B 1H6
Proudly hosted at:

Food courtesy of:

by Danya Dixon | Aug 6, 2025
Join industry leaders and innovators for a relaxed, one-hour networking reception from 5:30–6:30 p.m. Connect with fellow executives, engage in conversation, and build meaningful relationships in an inviting, upscale setting. This reception offers a perfect opportunity to unwind briefly and exchange ideas before the next summit events.
by Danya Dixon | Aug 6, 2025
(Panel Discussion) BC is home to growers and processors of all sizes and styles. We’ll speak with four from different parts of the province about what is and isn’t working, the direction of the industry, and lessons learned so far.
Moderated By: David Brown
by Danya Dixon | Aug 6, 2025
(Panel Discussion) The cannabis industry faces an array of regulatory challenges at the federal and provincial levels. How is the industry addressing these issues, and how can you get involved?
Moderated By: David Brown
by Danya Dixon | Aug 6, 2025
by Danya Dixon | Aug 6, 2025
(Panel Discussion) Cannabis vapes are one of the fastest growing product categories. The hardware and technology is changing rapidly, as are consumer preferences. We’ll explore some of these changes with our panel of experts.
Moderated By: Deepak Anand
by Danya Dixon | Aug 6, 2025
(Panel Discussion) The international cannabis market has seen rapid growth over the last several years. Can this momentum continue? How should Canadian cannabis companies position themselves for where the market is going?
Moderated By: Deepak Anand
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