Early bird Tickets Available Now. Click Here.

State of the Industry: Challenges, Best Practices & the Road Ahead

(Panel Discussion)  The cannabis industry is at a pivotal moment. With ongoing regulatory challenges, price compression, and shifting consumer expectations, it’s clear that survival alone isn’t enough—adaptation is essential. This panel brings together leaders from across the sector to assess where we are now, what’s working, and what urgently needs to change. From supply chain efficiencies and retail innovation to regulatory reform and data-driven decision-making, we’ll explore best practices that are driving real results. Whether you’re a producer, retailer, or policymaker, this session offers a clear-eyed look at the current landscape—and bold ideas for building a more resilient, profitable, and inclusive future.

Moderated By: Dr. Sherry Boodram

KICK-OFF PARTY

KICK-OFF PARTY

Get ready to light up the night!

Join us for Grow Up’s Official Kick-Off Party following the Canadian Cannabis Championship — proudly hosted at Amsterdam Café and Cannabis Culture. This can’t-miss celebration brings together the cannabis community for an unforgettable evening of networking and good vibes.

Plus, get ready to mix, mingle, and meet the exhibitors while building meaningful business connections.

When: 7:00 PM – 12:00 AM
Who: Open to all Grow Up delegates, speakers, sponsors, and exhibitors

Cannabis Culture: 307 W Hastings St, Vancouver, BC V6B 1H6
New Amsterdam Cafe: 301 W Hastings St, Vancouver, BC V6B 1H6

     

COCKTAIL RECEPTION

Join industry leaders and innovators for a relaxed, one-hour networking reception from 5:30–6:30 p.m. Connect with fellow executives, engage in conversation, and build meaningful relationships in an inviting, upscale setting. This reception offers a perfect opportunity to unwind briefly and exchange ideas before the next summit events.

Different Pathways to Success: A Talk with Four BC Growers

(Panel Discussion) BC is home to growers and processors of all sizes and styles. We’ll speak with four from different parts of the province about what is and isn’t working, the direction of the industry, and lessons learned so far.

Moderated By: David Brown