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Smoke Show: Cultivating Trust in a Global Cannabis Industry

From rigorous quality verification processes to precise grading systems, accurate appraisal, and the establishment of a standardized universal language, our industry leaders will guide you through the journey of instilling trust and transparency into every transaction and relationship. Gain invaluable insights into the factors influencing pricing decisions, market trends, and negotiation strategies in the ever-evolving global cannabis landscape as we delve into the realm of fair market pricing and learn the art of appraisal strategies that ensure equitable transactions for buyers and sellers alike.

Whether you’re a seasoned professional or a newcomer to the industry, this panel offers essential knowledge and practical guidance for navigating the complexities of trade with confidence.
Moderated by: Nico Hache

The Art of Small Batch: Exploring Micro Cultivation in Ontario

Micro producers have some of the most exciting cannabis products on the market, but they can sometimes be hard to find. Join us as we speak with a handful of Ontario micro growers on what it takes to make micro work in a highly competitive market. Learn how these growers thrive in a competitive market, navigate regulations, and produce high-quality cannabis products. Don’t miss this opportunity to gain invaluable knowledge and inspiration for your own micro cultivation endeavors. Discover the secrets of success from Ontario’s Micro Cultivation Master Growers at the Grow Up Conference 2024 in Toronto!
Moderated by: Kirk Tousaw (CEO, Great Gardener Farms Ltd)

Genetic Revolution: Exploring Triploidy in Cannabis

Delve into the forefront of cannabis genetics with our panel discussion on Triploids and its implications for the future. Explore how Triploidy, characterized by an additional set of chromosomes, is revolutionizing cannabis breeding and cultivation. Gain insights from experts as they examine the potential benefits, challenges, and ethical considerations of Triploids in cannabis.
Moderated by: Amos Bassi (Plant Specialist, Philips Horticulture LED Lighting)

Interview with Tommy Chong

Join us for a captivating discussion as cannabis icon and legend Tommy Chong sits down with his son Paris Chong for an intimate and enlightening conversation. Delve into their shared experiences, and unique perspectives on the evolving cannabis landscape. From legendary moments to future possibilities, you will get an exclusive glimpse into the world of cannabis icon.
Interviewer: Paris Chong

Super Panel: Then, Now, and Beyond

Join cannabis titans and Grow Up Hall of Famers, Jorge Cervantes and Ed Rosenthal, Grow Up’s 2024 Lifetime Achievement Award recipient, Mila Jansen, and Grow Up’s 2023 Grower of the Year Alex Gauthier as we look at the future of cannabis. From the early days of underground cultivation to today’s legal markets and into the future of global cannabis trends, our legendary speakers will share their journeys and insights.
Moderated by: Dr. Av Singh (Executive Director,

Digital Dispensaries: Mastering E-commerce in Cannabis Retail

Join us for an insightful panel discussion on the future of cannabis retail – e-commerce. Discover the latest trends and strategies for successfully transitioning your dispensary into the digital realm. Hear from industry experts who have firsthand experience managing e-commerce websites for dispensaries. Gain valuable insights into optimizing online platforms, enhancing customer experience, and maximizing ROI. Don’t miss this opportunity to stay ahead in the evolving landscape of cannabis retail at the Grow Up Conference Toronto 2024!
Moderated by: Cody Hicks (CEO, ADCANN)

Retail Trailblazers: Ontario’s Top Selling Retailers

A conversation with some of Ontario’s top sellers. From the biggest chains to small, independent operators, we’ll learn about what works and what doesn’t in the retail cannabis space in Ontario. Get an exclusive peek into the strategies and success stories of Ontario’s top cannabis retailers! Join us for a direct and insightful panel discussion featuring the retail industry’s leading names. Discover the tactics driving their sales, customer engagement, and brand loyalty in the competitive Ontario retail market.
Moderated by: Timothy Wilson (StratCann)

EU GMP Standards: Exploring Quality Assurance

Join us for an in-depth exploration of EU GMP standards in key cannabis-producing countries – Israel (IMC-GMP), Malta, Portugal, Germany, and Switzerland. This expert panel will provide unparalleled insights into the quality assurance practices shaping the European cannabis market. Discover how these nations are harmonizing excellence, ensuring compliance, and driving innovation within the framework of EU GMP regulations.
Moderated by: David Hyde (CEO, Hyde Advisory & Investments)

Regulatory Insights: Unraveling Canada’s Regulatory Framework

Get the inside scoop on Canada’s cannabis regulations! Join us for an insightful panel discussion where industry experts dissect the ever-evolving landscape of government policies across the nation. We’ll speak with several provincial representatives on what is happening across Canada, from different distribution and retail models, to navigating the nuances of each provincial priority. From licensing to compliance, this session will provide invaluable insights into the regulatory maze shaping the future of the cannabis industry.
Moderated by: Alex Revich (Strategy & Partnerships, Loosh Brands)

First Nations Cannabis: Sovereignty in Action

First Nations in Canada are taking many different approaches to participation on the ever-changing cannabis industry. In this panel, we will speak with a handful of business owners on their own experiences navigating an array of jurisdictions and political and social priorities. Hear directly from First Nations leaders as they share their groundbreaking approaches to self-jurisdiction. Discover how Indigenous communities are shaping the future of cannabis policy in Ontario, and how their unique approaches to cannabis regulation are benefiting their communities.
Moderated by: Tanner Stewart (Co-Founder & CEO, Stewart Farms)