Moderated By: Imran Rashid, Extractwise.
Panel Description:
Designed for retail owners, store managers, and inventory buyers, this session unpacks the unique challenges of bringing concentrates to a broader consumer base in Ontario retail markets. Learn from successful industry extractors who have dialed in cost-efficient production, earned premium shelf space under their brand, and adapted to different generational consumer preferences. Discover how future trends – fueled by more affordable inputs – will open new opportunities for product innovation and profit. Attendees will gain practical strategies for selecting the right concentrates, addressing common barriers, and meeting the evolving expectations of today’s customers while preparing for tomorrow’s marketplace.