Hugo is known as one of Canada’s leading advisors in the cannabis industry, having represented a variety of global industry participants, including licensed producers, licensed producer applicants, licensed dealers, e-commerce platforms, seed-to-sale software developers, design and build firms, patient aggregators, equipment manufacturers and distributors, and cannabis branding companies. Hugo has acted as lead counsel or played a key role in a wide variety of transactions since the inception of the cannabis industry in Canada and is widely regarded as a Canadian cannabis industry pioneer.
Prior to joining Auxly as its President, Hugo was a senior corporate and commercial Partner at Bennett Jones LLP where he founded and built the firm’s Cannabis Group.
Hugo obtained his B.A from Carleton University and his J.D from the University of Toronto.