Tommy Chong Returns Home

We are thrilled to announce that Tommy Chong, legendary cannabis advocate, comedian, and actor, will be returning to his hometown of Edmonton to participate in a series of special events, including our Kick-Off Riverboat Party, meet-n-greet and an interview with his son Paris.

Keynote: Minister Nally

The Impact of the Red Tape Reduction Act on Alberta’s Cannabis Industry

Learn how the Red Tape Reduction Act is reshaping Alberta’s cannabis industry. We will discuss the progress made in reducing regulatory hurdles, enhancing sampling and retail experiences, and explore future initiatives such as farmgate sales and public consumption.

Canadian Cannabis Championship

Grow Up is proud to be bringing the Canadian Cannabis Championship back to Alberta, Sunday September 29, 2024, at the Edmonton Convention Centre. The top licensed producers in cannabis flower/pre-rolls/vape catridges and concentrates will be competing for the title of best in Canada by live judging in the Grow Up Consumption Lounge. Consumers welcome.

Canada's Largest Industry Tradeshow

Get your company in front of top growers, the best brands, largest retailers, suppliers, manufacturers, distributors, hundreds of top speakers/keynotes and thousands of delegates.

Riverboat Kick-off Party Early

Limited Seats to this Exclusive Event

Saturday September 28, 2024 (8:00 pm – 11:00 pm)
Join us for an unforgettable evening at the Riverboat Kick-off Party aboard the Edmonton Queen. This exclusive event is limited to just 150 tickets, offering an intimate setting to kick off the Grow Up Alberta weekend. Your ticket grants you access to a night filled with food, music, and the stunning scenery of Edmonton’s River Valley. A special opportunity to meet cannabis icon Tommy Chong as we cruise along the river. Enjoy the beats of a live DJ. Drinks will be available for purchase at the cash bar.

Retail Buyer Application

Grow Up brings Brands and Buyers together.

Are you ready to take your cannabis retail business to new heights? Step into the Brand and Buyers Zone, where retail store owners, managers, and buyers can connect with industry-leading brands and uncover the latest cannabis products and innovations.

Previous Speaking Engagements at Grow Up:
2024 Toronto

Jorge Cervantes

Jorge Cervantes’ public career spans 39 years. His books and DVDs (50 total) are published under his given name, George F. Van Patten and pseudonym, Jorge Cervantes, in Dutch, English, French, Italian, Japanese, German, Russian, and Spanish.

Self-publisher, Cervantes’ (Indoor) Marijuana Horticulture book was christened “the Grow Bible” in 2000 by indoor, greenhouse and outdoor growers. His knowledge and hands-on experience inspired millions of growers worldwide to apply simple, effective techniques to grow more and better cannabis.

Countless growers opened their gardens, greenhouses and grow room doors to help Jorge share their know-how with you.

Underground guerilla years (1983-2010) Cervantes wore a disguise to conceal his identity so that he could teach the world to grow. Operation Green Merchant (1989) set up by the Drug Enforcement Agency (DEA) and local law enforcement sent more than half of Jorge’s friends to prison during the infamous “War on Drugs”. Cervantes came “out of the closet” in a 2010 interview on National Public Radio (USA).

Hundreds of articles by Cervantes are chronicled in 12 languages – Dutch, Cheech, English, French, Hungarian, Italian, Japanese, German, Polish, Portuguese, Russian, and Spanish. His regular columns in High Times (USA) and Soft Secrets (Europe and Latin America) keep millions growing.

YouTube videos receive millions of hits. Check out more than 250 grow videos with cultivation information you can use immediately.

Travel – Cervantes trekked to five continents traveling extensively in North America, Latin America, Western Europe, and Australia to research and publish cannabis cultivation techniques.

Bilingual (English/Spanish) Cervantes lives in Spain where he continues to teach the world to grow more and better cannabis.

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