Natalie Wawzonek is co-founder of Capital Now Inc and Capital Now Cannabis. A graduate of the University of Alberta, Natalie held several executive sales positions, earning multiple awards of excellence, while developing her skill set as a business owner, alongside her husband, Gerry. Having both grown up in families who depended on the health of their small businesses and repeatedly frustrated by their inability to secure bank financing for their own businesses, in 2008, Gerry and Natalie established Capital Now Inc with the sole focus of eliminating the cash flow imbalances caused by commercial payment terms. In 2020 realizing that banks would did not support the Cannabis Industry Natalie co-founded Capital Now Cannabis to help solve the cash flow needs of Cannabis SMEs. Her greatest passions, besides small businesses, are architectural design, reading, and learning new languages. She is certified as a Factoring Account Executive by the International Factoring Association.