Vikram Sachdeva is the CEO and Founder of Seed & Stone; a growing chain of cannabis boutiques located across British Columbia. He started Seed & Stone in February 2020 with a deep passion for the plant and a motivation to create an open space for positive cannabis culture. Vikram created Seed & Stone to be an advocate for cannabis culture by promoting wellness and inner growth, and to offer a unique buying experience by providing high quality products and accessories that not only lifts your spirits but inspires you to embrace your journey within through cannabis use.
With Vikram’s appreciation for the region of BC, Seed & Stone showcases local micro-growers in their stores and has partnered with the Songhees Nation of the lək̓ʷəŋən traditional territory in BC to co-operate two stores in Victoria. His goal for Seed & Stone is to be the top-of-mind brand for cannabis, and to be the go-to source for cannabis products and education. With an innovative approach, he has created a footprint for First Nation communities in the legal cannabis industry to help support their goals in economic development and cannabis education. He has also recently purchased land in the metaverse to build a virtual dispensary and consumption lounge where host users are invited to socialize with like minded individuals as a community with the ability to purchase merchandise and consume cannabis products. He was also recently selected as a recipient for the top 100 CEOS in Innovation Award by World Biz Magazine, a stringent process that evaluated over 40,000 nominees to select the exclusive list of 100 winners.
Prior to Seed & Stone, Vikram had 22 years of retail experience in marketing, business development, and customer relations with leading retailers such as Subway and BC Liquor Distribution Branch. Vikram has owned and operated Subway franchises in BC and was a member of the Subway FaF board which oversees marketing spend for all franchises in British Columbia.