Tommy Chong Returns Home

We are thrilled to announce that Tommy Chong, legendary cannabis advocate, comedian, and actor, will be returning to his hometown of Edmonton to participate in a series of special events, including our Kick-Off Riverboat Party, meet-n-greet and an interview with his son Paris.

Keynote: Minister Nally

The Impact of the Red Tape Reduction Act on Alberta’s Cannabis Industry

Learn how the Red Tape Reduction Act is reshaping Alberta's cannabis industry. We will discuss the progress made in reducing regulatory hurdles, enhancing sampling and retail experiences, and explore future initiatives such as farmgate sales and public consumption.

Canadian Cannabis Championship

Grow Up is proud to be bringing the Canadian Cannabis Championship back to Alberta, Sunday September 29, 2024, at the Edmonton Convention Centre. The top licensed producers in cannabis flower/pre-rolls/vape catridges and concentrates will be competing for the title of best in Canada by live judging in the Grow Up Consumption Lounge. Consumers welcome.

Canada's Largest Industry Tradeshow

Get your company in front of top growers, the best brands, largest retailers, suppliers, manufacturers, distributors, hundreds of top speakers/keynotes and thousands of delegates.

Riverboat Kick-off Party Early

Limited Seats to this Exclusive Event

Saturday September 28, 2024 (8:00 pm - 11:00 pm)
Join us for an unforgettable evening at the Riverboat Kick-off Party aboard the Edmonton Queen. This exclusive event is limited to just 150 tickets, offering an intimate setting to kick off the Grow Up Alberta weekend. Your ticket grants you access to a night filled with food, music, and the stunning scenery of Edmonton’s River Valley. A special opportunity to meet cannabis icon Tommy Chong as we cruise along the river. Enjoy the beats of a live DJ. Drinks will be available for purchase at the cash bar.

Retail Buyer Application

Grow Up brings Brands and Buyers together.

Are you ready to take your cannabis retail business to new heights? Step into the Brand and Buyers Zone, where retail store owners, managers, and buyers can connect with industry-leading brands and uncover the latest cannabis products and innovations.

Grow Up Seed Exchange:
Cultivate Connections and Discover New Strains,

We’re excited to introduce the Grow Up Seed Exchange, a unique platform for growers, breeders, and enthusiasts to connect, share knowledge, and discover new and exciting cannabis strains. This event is designed to encourage collaboration and networking among cannabis professionals and enthusiasts while promoting the growth and diversification of the industry.

At the Grow Up Seed Exchange, you’ll have the opportunity to explore a diverse collection of seeds from reputable breeders and growers, showcasing their finest genetics. Whether you’re a seasoned professional or a homegrower seeking to expand your collection, you’ll find an array of strains to suit your needs – from medicinal to recreational, and from classic favorites to rare and exotic varieties.

In addition to exchanging seeds, attendees can engage in discussions with like-minded individuals, sharing cultivation tips, breeding techniques, and valuable insights during our Breeders and Phenohunters Roundtable Discussion.

The Grow Up Seed Exchange is committed to fostering a responsible and inclusive environment. All participants must adhere to provincial and federal regulations and guidelines for cannabis cultivation and seed distribution and no one shall be in possession on more than 30g of flower or equivalent. Remember: 1 seed = 1 g of dried cannabis

Guests attending the Alberta Grow-Up Conference & Expo are asked to complete a sign up sheet onsite to register for the Seed Exchange Networking Event*. October 1, 2024 (2pm – 3pm)

Registering for this event grants participants:

  • Access to the Breeders and Phenohunters Roundtable Discussion and Seed Exchange Networking Event
  • Gifts of up to 3 premium quality feminized seeds to swap donated by our platinum seed sponsor, 4Plant Canada.
  • We will be giving away 34 Street Seeds starter kits – $34.99 value
  • 25 people will receive a box of 4 – 20w Clone Lights* ($180 value) courtesy of Aelius LED.
  • Automatic entry in the sponsor giveaways which will take place during the Seed Exchange Networking Event after the Roundtable.

Grow-Up Volunteers will be availble and ready to help registered participants package and label their seeds they’ve brought with them from home to swap in the seed exchange networking event.

You must have a delegate pass or a one-day pass to attend. Passes are available here.

Sign up today.

*You must have a delegate pass to enter the seed exchange.

BREEDER'S & PHENOHUNTER'S ROUND TABLE & SEED EXCHANGE

Intended for educational purposes. No products are for sale anywhere at the event. Attendees must not exceed 30g of a combination of cannabis flower, seeds and extracts, unless you possess an appropriate seperate license.

F.A.Q.
Q: Will I be gifted cannabis seeds if I register and attend the seed exchange?

A: Yes! Guests with a delegate pass or a one-day pass will receive gifts of up to 3 premium quality feminized seeds to swap, donated by our seed sponsor, 4Plant Canada.

Q: Can I bring cannabis seeds from home?

A: Yes! Participants are welcome to bring seeds from home to swap at the event. Please refer to the “Seed Labelling Requirements” PDF for more information.

Q: How many cannabis seeds can I bring with me to the event?

A: Participants are legally allowed to carry up to a maximum of 30 grams of cannabis (or a total equivalence inclusive of all legal cannabis product formats). Guests are legally allowed to carry up to a maximum of 30 seeds (1 gram = 1 seed), but participants in the seed exchange will only be able to register and swap a maximum of 24 seeds (x8 seed packs containing x3 uniform seeds per pack) at the networking event.

Q: How do I label the cannabis seeds I plan to bring from home?

A: Participants bringing seeds from home will be required to label their seed packs at the event. Seed containers and sticker labels will be provided for guests bringing seeds from home to register and swap at the event. Please refer to “Seed Labelling Requirements” PDF for more information.

Q: How do enter the Seed Exchange Shakedown Sponsor Giveaway raffle?

A: Participants who register and attend the event not only receive free gifts of seeds, but are automatically entered to win giveaways contributed by our event sponsors. Participants must be present at the seed exchange to claim their prize. Prizes will be raffled throughout the seed exchange networking event, right after the round table discussion.

Breeder/Seed Exchange
Tuesday, October 1, 2024

10:30 AM11:00 AM
Tuesday October 1st
Room: Hall D
Join us as we learn the science and innovation behind developing new and exciting cannabis cultivars tailored for the Canadian market. This panel will explore the importance of ensuring consistent phenotypic expressions and how to avoid the pitfalls of phenotypic plasticity. Learn from industry experts about the key factors that create a full menu of offerings, including growth structure, flowering time, yields, and commercial viability. Discover what licensed producers (LPs) can improve on and gain valuable insights to optimize your breeding program and investment.
Moderator: Dr. Av Singh
11:00 AM11:30 AM
Tuesday October 1st
Room: Hall D
Join us for an in-depth panel discussion on the critical role of phenohunting and genetic selection in modern cannabis cultivation. This session will focus on how breeders can align their efforts with consumer trends and preferences, creating a successful menu selection. Discover the latest advancements in genetic innovation and how to strategically plan breeding programs to set new genetics in motion. Hear from leading experts about practical applications and benefits of integrating advanced genetics into your breeding practices, driving success from seed to harvest.
Moderator: Dr. Av Singh
11:30 AM12:00 PM
Tuesday October 1st
Room: Hall D
Explore the intersection of plasticity breeding, tissue culture, cultivation and solventless extraction in this technical Breeders Zone workshop. Learn how these innovative techniques are shaping the future of cannabis cultivation, leading to stronger, more productive plants. Gain practical knowledge on how to implement these strategies for optimal cultivation outcomes.
Moderator: Dr. Av Singh
1:30 PM2:00 PM
Tuesday October 1st
Room: Hall D
Discover the art and science of reviving old-school cannabis genetics in this comprehensive workshop led by seasoned Canadian cultivators and breeders, this session will explore the methods and practices of breeding with classic genetics. Learn about the historical significance of these strains. Gain practical insights into integrating classic strains into modern breeding programs.
Moderator: Dr. Av Singh
2:00 PM3:00 PM
Tuesday October 1st
Room: Hall D
Expand your cannabis cultivation horizons at the Seed & Clone Exchange, sponsored by Neptune of the North, Pop Seeds Collective, ND Supplies, and 34th Street Seed Co. Trade valuable seeds and clones while networking with top breeders and growers in the industry. This event provides a platform to discover new genetic varieties, exchange cultivation tips, and build lasting professional relationships.

The Grow Up Genetic Exchange is committed to fostering a responsible and inclusive environment. All participants must adhere to provincial and federal regulations and guidelines for cannabis cultivation and seed distribution and no one shall be in possession on more than 30g of flower or equivalent. Remember: 1 seed = 1 g of dried cannabis. Maximum 4 non-flowering plants per guest.

         

    2022. Attendees lines up for the Grow Up Seed Exchange in Niagara Falls, ON to get their complimentary seeds provided by 4Plants Canada.  The Seed Exchange and the Breeders and Phenohunter round table was one of the highlights of the event. Photos ©2022 Dominic Chan

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