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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Cannabis product innovation in Canada is key for differentiation and continued growth. However, a range of challenges in the cannabis sector make product innovation a more difficult than traditional consume packaged goods. These challenges range from regulatory issues, diverse consumer occasion and need states, provincial retailer dynamics, evolving commercial pressures, etc.  The panel members hope to share their experience, expertise and lessons learned in bringing leading products to market from ideation to commercial roll out.

 

Moderator – Dr. Shane Morris

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

How To Lose A Crop in 10 Days or Less

You spend nearly 3 months producing the highest quality flower.  What happens next can make or break your profits. Join the experts as they chat about post-harvest practices.

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Are you ESG aware?

Did you know that investors are increasingly using ESG to evaluate the future success of companies? Do you know what your ESG values and policies are?

Join Dr. Jon Thompson, Founder and CEO of extraktLAB, as he explains what Environmental, Social, and Governance policies actually are and how cannabis is leading the way as an example for other industries. In this talk you will learn how to articulate your company’s ESG policies, add new ones to your repertoire, and be a model for the Sustainable Cannabis Industry.

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

The Economics of Cannabis Extraction

Most people know that there are three dominant cannabis extraction techniques, including hydrocarbon, ethanol, and supercritical carbon dioxide. Often, though, discussions regarding these techniques solely focus on upfront equipment costs, without delving into the total cost of ownership overtime. As most extractors would no doubt want to thrive in the industry long term, having the complete picture for ancillary equipment costs, energy requirements, solvent storage and disposal, labor, safety controls, etc., are paramount for long-term success. This panel provides an unbiased, realistic portrait of the costs associated with cannabis extraction.
Moderator – Dr. John MacKay

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Sustainability

As the cannabis industry soars across our earth, we must be mindful of what our planet has already endured. The industry’s monumental popularity means that abundant resources must be used for cultivating cannabis plants, extracting them, and purifying the molecules within for downstream product formulations. The burning question this panel provides answers for is how can we continue to grow sustainably?

 

Moderator – Dr. John MacKay

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Looking Back from June 2024 at the Cannabis Market

If you were transported to June 2024, what would you do today?  I will be 70 years old in 2024.  I will pass on what I experienced up to 2021 and what I saw up to 2024.  I do not know more than that but will pass on my predictions after June 2024.

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Cannabis Product Innovation in Canada: Consumer, Concept and Commercialization

Hop Latent Viroid

  • What it is?
  • How it’s tested, what we see from the lab perspective?
  • What it can look like?
  • What it can do?
  • How to get rid of it?
  • How not to get it again?

Moderator – Brian Coutts

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