International Emerging Cannabis Markets

Truly a global phenomenon, cannabis is finding devotees in all its incarnations, from recreational to hemp to medicinal (Israel, for example, recently passed Germany as the largest importer of medicinal flowers). There is practically no place in the world where demand does not tempt investors. At the same time, there are many countries that still outlaw the drug. And COVID-19 has created its own foreign investment barriers, from restrictions on retail and travel to supply chain disruptions. Various market research studies have tried to make sense out of the emerging international market. This session will tell you what we know, what we don’t know, and what the profit potential is from Africa to Asia to Europe to South America.

Moderator – Matt Lamers

State of the Industry: Are We Ready For Good News?

In a pandemic-stricken global economy, there is every reason to expect the worst. But despite what many consider high and/or unfair taxes, regulatory handcuffs and crippled supply chains, the durability of the cannabis industry has surprised many. In a research report from Prospiant and Cannabis Business Times, 31% of participants reported increased revenues in 2020 and 73% planned to imminently add cultivation space (indoor, outdoor or greenhouse). Is it overly optimistic to expect these trends to continue, or does this suggest better things to come? We’ll assess our industry’s strengths and its ability to endure.

Moderator – Terry Roycroft

An Interview with Michael Patterson NHA, OTR/L, CEAS- CEO, US Cannabis Pharmaceutical Research and Development

Cannabis Industry Veteran, USA healthcare industry expert, Social Media Influencer, and Podcast host Michael Patterson sits down with Samantha Roman to discuss current industry trends, International trade, ancillary businesses opportunities related to cannabis, the cannabis global value chain, cannabis education, and much more!

 

Michael Patterson is the CEO of US Cannabis Pharmaceutical Research and Development, which focuses on moving society forward through legalized cannabis. US Cannabis develops the legal cannabis/hemp/cbd industry across multiple platforms (cultivation, processing, dispensing, trade, education, regulation/law, licensing, payments, compliance). Mr. Patterson is also President of MGMC Pharma Group (International Pharmaceutical company focusing on vaccine development and cannabis products), Advisory Board member for Akers Bio (NASDAQ listed company), Editorial Board member for AJEM-American Journal of Endocannabinoid Medicine (world’s first peer reviewed, printed journal dedicated to the study of the endocannabinoid science), Advisory Board member for ICS- Integrated Compliance Solutions (largest merchant processor for THC and hemp/cbd related businesses in the USA), and Podcast host of “The Cannabis Report with Michael Patterson”.

Moderator – Samantha Roman

The Future is Cannabis

Closing Keynote

Cannabis is poised to disrupt virtually every consumer industry: from food and beverage, to alcohol, beauty, health and wellness, tobacco, travel and tourism, fashion, and home and garden. By 2030, some form of legal cannabis will be a regular part of consumers’ daily lifestyles.

This massive global opportunity is bringing new investment and start up activity into the industry. However, in today’s attention deficit marketplace, the winners will need to not only create distinctive and differentiated brands, but also to educate and inform new consumers in order to develop loyal customers.

In her keynote presentation, Anat Baron will cover the trends that will shape the industry and the key success factors to incorporate in building the next wave of consumer products and services brands.

Investing in Hemp

Keynote Presentation

A discussion about the hemp markets in Canada and worldwide, as well as industry trends, and how to position your business or portfolio to grow with the hemp market. Learn which news sources and services other industry professionals use.

The Future of Cannabis Beverages – Where Craft Cannabis meets Craft Wine and Beer

The Future of Cannabis Beverages – Where Craft Cannabis meets Craft Wine and Beer

Presentation

During this enlightening presentation, Terry Donnelly will look at the impact of cannabis on the alcoholic beverage industry, the potential for social harm reduction by converting alcohol drinkers to cannabis drinkers, and the opportunities for craft producers of cannabis, wine, and beer to work together to create new categories that build on the great heritage of thousands of years of craft beverage production, incorporating the best aspects of terroir, lineage, cultivation, and infusion. Hill Street is positioning itself at the centre of this movement, with technology and processes that can allow leading artisanal producers to collaborate on world class vintage and craft products using state of the art infusion technologies.

Brought to you by: Hill St. Beverage Company

Frenchy Dreams of Hashish – Creating a Quality-Focused Market in the Post-Legalization World

Keynote Presentation

For the French wine industry, it all came together in 1855, when the Bordeaux Chamber of Commerce and the region’s Vintners Association established a method of evaluation that emphasized quality over quantity after 13,000 years of mass production. The cornerstone of the transformation was the creation of a hierarchic classification of quality that listed the best red wines of the region based on three attributes:

1. A long-standing reputation for quality in the producing region

2. Consistent characteristics that defined the wine from the specific domains in the region

3. Public recognition of the wine’s ability to maintain this identity over time

This system has seen only two official changes in over 160 years; it has been replicated in every wine-producing country in the world and is the foundation of today’s multi-billion-dollar wine industry.

This marketing approach, centered on origin, quality, heritage, and tradition, literally transformed the viticulture industry. Join Frenchy as he explains why this blueprint should be used for the Emerald Triangle cannabis industry.

International Harvesters: The Global Growers Panel

Panel Discussion

The Netherlands is hiking its cannabis exports. St. Vincent and the Grenadines is cultivating its first licensed medical marijuana crops. Italy has put out its first tender for medical cannabis to a German subsidiary of Canada’s Aurora. All over the planet, agri-business is retooling to accommodate world markets, and the sources and practices are as varied as the world itself. This international panel of growers will share collective wisdom, challenges and common concerns – and maybe even forge some global bonds.

Moderator: Av Singh